To access this beginner and intensive automation training, you will be asked for an Keap ID. Get a Keap ID by starting a free trial of Keap Pro here. ... Read on
Quiz: Is your Client Ready for Facebook Ads?
If you’ve been working with a client on their marketing strategy and have been trying to shortlist the huge range of marketing and advertising options across a plethora of channels, but are finding the choice increasingly difficult, then this resource might just be the solution you’ve been looking for! FUN FACT Running a full-scale Facebook ad campaign is not the same as quickly boosting a ... Read on
Digital Marketing: Introduction for VAs & OBMs
We’ve invited the remarkably skilled digital marketing team at Gorilla360 to share their expert insights and most trusted trade secrets, designed to help you maximise your reach across the world’s most powerful online channels, Google Ads, SEO, Facebook and Instagram. These tips and tricks will help you build a credible and engaging presence online by leveraging the power of digital marketing ... Read on
There are No Rules
The rules are… there are no rules! The short answer is... No, you don’t need a website before you submit applications to leads. Many Australian virtual assistants and online business managers secure their first clients before they build their websites... So, it is not critical. It is just not ideal. Now, here is the long answer: Having a website gives your business a ... Read on
Show me the money!
You are right! Spreading yourself too thin is precisely what we want to avoid as an Australian virtual assistant, online business manager, or in any career path. It's counterproductive! Searching for the most profitable/in-demand niche isn't an exact science. If it were... we would all be doing it! Let’s look at the profitability of services first… You could jump in and review ... Read on
WordPress Plugins
Let's talk WordPress plugins! What's a plugin you ask? A plugin is a piece of software that extends the functionality of your website. In WordPress there are lots of free plugins, that can be found in their repository here: https://en-au.wordpress.org/plugins You can also purchase premium plugins, usually directly from the creator. Once you have purchased you will then download the .zip ... Read on
Jingle Jangle: Your Guide to the Best FREE, Legal Music for Videos, Podcasts and More
Are you a digital content creator finding the world of music copyright licensing a total screeched? No idea where you’d use a theme, a tune or a jingle, and where the murky legal waters for each start and end? You’re not alone - just about every content creator can sympathise with the feeling of putting together an incredible piece of digital content, spending countless hours editing to ... Read on
Automation Organisation Guide
Thought Penny originally developed this guide for clients who engage us for business automation services. Now, we’re excited to share it with you! This guide provides an in-depth set of categories and naming conventions to help you manage automation software and quickly understand your level of engagement with any given contact in your database. We’ve also thrown in a few tips to help you avoid ... Read on
WordPress or Squarespace?
Good question - we get asked this a lot! We have detailed posts about WordPress and Squarespace, which we highly recommend you get familiar with first. They will provide you with a solid foundation in understanding each. As to which one to choose, that will depend on your tech skills, design skills, and what you want to do with the site. Let's tackle these scenarios... I'm not ... Read on